Website Design …What lies beneath?

19 04 2007

Design involves creativity, visualization and inherent skills. A well designed website can turn into an important marketing tool for your business. An appealing website creates your specific business identity which differ you from your competitors. You are known to people whom you are in touch with, through a website people get in touch with you.

Web site designing is creating your specific web presence. Web pages are designed using HTML, CSS, image and other media. Website is a collection of information. Designing a website can be said to be designing several webpages which together make a website. Web designing services include several designing services. Web designing is broadly divided into two categories.

Static Website Designing
Static websites are a great starting point for your business if you want to post basic information about your company on the web. A static website is the simplest way to showcase your product or business online. A good static website creates a corporate image for your business online. It is the easiest kind of website to set up, but making changes to static websites require web programming knowledge. A static website is the most cost effective website available. Static website designing needs proficiency in web programming and visualization. It is a web format where your content and image has to be so strong that it can appeal to your customers. This is a website in which content can only be changed by the web developer. A static website can be seen as an online brochure or catalogue. It is usually used to provide some company information, a description of the products or services that you offer along with some contact information.

Dynamic Website
With the advent of technology, the mode of communication has gone under several changes in recent years. Now consumers have come to expect more from their Internet experience, causing a shift in the company website from static site to a dynamic website. A dynamic website, as the name suggest, has various alluring features which are constantly updated. A dynamic website creates a fresh online experience with every visit. Now companies prefer to create dynamic websites which are interactive and are instant eye catchers. These are the websites which can hold the curiosity and interest of the customers towards the website. Unlike static website designing, dynamic websites can have just one page where you can fetch all the information from the database.
Dynamic websites are now more preferable than the static websites because of its cost effective features. These sites are extremely lucid and expressive which can easily market the business in a broader area. Some advantages of dynamic websites are detailed below:

Adding and managing content, information, video etc can be done without the help of webmaster.
Adding web pages and sections is easy.
Ease of site management
Site administrator can manage visitors in a better way to retain them for long term business.
User friendly and visually appealing





A Real Good Blog

15 03 2007

The term “blog” is a portmanteau, or, in other words, a blend of the words web and log (Web log). “Blog” can also be used as a verb, meaning to maintain or add content to a blog.

Defination: A blog is a user-generated website where entries are made in journal style and displayed in a reverse chronological order.

 A Good Blog is WordPress Blog Which comes with GNU Public Licence

WordPress
WordPress is a blog publishing system written in PHP and backed by a MySQL database. WordPress is the official successor of b2\cafelog and has a thriving user and developer community.(Wiki)

Distributed under the GNU General Public License, WordPress is free software. The latest release is version 2.1.2, released on March 03, 2007, You can download below:Or From word press website. http://www.wordpress.org/download/

wordpress-2
Hosted by eSnips




Is your web site behind the times?

19 02 2007

If you are new to internet business, you might find all of the website jargon and phrases quite confusing. you can start a business on the internet and market until you’re blue in the face, but if you don’t know what that marketing is doing for you, you might as well be doing nothing at all. once you have the website statistics broken down for you, you can take all of the information and apply it to your marketing strategy so that you continue to draw in repeat customers as well as bring in some new ones, as well.

there are four big terms in website traffic statistics: hits, visits, unique visitors, and page views. these four terms may seem like they are interchangable when you hear them, but when it comes to your website traffic statistics they are all different, and if you want to succeed in internet business it’s important that you learn what all these phrases mean and what they can do for you and your business.

the first term is hits. most people that analyze website traffic statistics will tell you that this stat is fairly worthless. hits refer to the number of times that a page, image, or file on your site is viewed or downloaded by someone. because hits record every page view on your website it is not an accurate way to determine how many people are viewing your website and making use of the content or services offered there.

the next common term is visits. the term visit is defined most commonly as each new incoming visitor to the web page that was not on your website during the last 60 to 90 minutes. visits do not require anyone to buy anything or click on anything, they simply have to come and view the page.

unique visitors is the term that refers to the number of client hosts that come to visit the site and visit at least one page. the unique visitors statistic typically is able to provide the number of different people that have visited the site, not just how many times the pages have been viewed as the statistics are reached through looking at the number of ip addresses come to the site. this can be very valuable information because you can discern how many people your marketing efforts are reaching.

page views is a statistic that will provide you with the number of times an actual page on the site is viewed. this statistic is typically provided as a sum for all the the visitors. this is much like the “hits” statistic, except that it only counts pages and does not count files, images, and other downloads.

as you can see, each of these terms refers to something entirely different. none of this information can be used alone, instead one should use it all together to determine what they may need to change, what is working, and how well their current marketing plan is working.





Is your web site behind the times?

19 02 2007

Today’s world, new technologies are being developed at a very rapid pace and are being adapted by the public very quickly. a year ago, did you use an ipod or any other mp3 player? do you use one now? have you heard about blogs, podcasts, and networking sites such as myspace.com? have you used them? many consumers have already changed the way in which they get and use information from the web, which means you may want to take a closer look at your company’s web site.

although your company may not need to implement blogs and podcasts, you should at least be aware of the new technologies that are available today, and what kind of impact they are having on your customers and potential customers.

for instance, some of the newer technologies might not have existed when you first launched your web site. but today’s users are often already comfortable with them, and ignoring technologies like rss feeds or interactivity on your web site can give customers a negative impression. new companies and web sites entering your market today are taking advantage of what’s popular with consumers, and are developing web sites with new tools and products that may not have been available when you built your web site.

if your competitors have new technology features on their web sites, you should consider what impact this has on your business. web sites that provide rss feeds, blogs, podcasts, or other interactivity are often perceived as having more value than sites that do not. if your competition has a more up-to-date, feature-rich web site, will you still be able to attract new customers? or even keep the interest of your current customers?

try to evaluate these new technologies to see if your web site could benefit from implementing any of them. not a blog user? go find a blog you’re interested in and check it out! (a good place to start is www.blog-search.com.) consider adding news headlines from a rss feed in your industry. think about adding interactive features such as a dynamic calendar of events, maps, articles, how-to-guides, or even a site-search feature to your web site. show your customers that your company is progressive by keeping your web site in step with technology, and the impression you make will be a good one.

lauren hobson is the editor of biz talk newsletter, a free monthly publication designed to provide small businesses and non-profits with tips and techniques to help them make the most of their web sites and marketing efforts without spending a lot of money. biz talk is published by five sparrows, llc, and you can subscribe from the five sparrows web site.